NEW WAY AIR COOLED ENGINES
The New Way Motor Company started production in a 100 ft shed in Michigan. Early production was blighted by fire but this among other things of course ensured the company moved with an eye to expansion.
WORKERS and PRODUCTION
It is obvious from the following photo and the New Way Motor Company Mutual Benefit Association that there was great respect for New Way workers both on the production line and also to ensure their care outside the factory workshop. The Benefit Association booklet makes a great read for a company early in the 20th century already mindful of it's social obligations. Click the link and have a read.
PHOTO ANALYSIS
Engine: Inspection of the photo reveals a Vertical Model "A" Type "C" engine holding center stage with apparent workers and staff of the New Way Motor Company.
Workers: The left side of the photos shows a group of well dressed men in ties, likely office staff or factory management with the remainder giving the appearance of engineering factory workers.
Location: It is obvious from inspection of the building that it has not been taken at the original factory facility but rather because of building construction, is at their New Factory Facility in the very early days, since the landscaping is very rudimentary and nothing like illustrations when the factory was serviced by rail and well landscaped like a prosperous factory facility.
Characteristics of the building in the photo greatly resemble the building construction of the factory c1910. indicating it was just after initial construction. See the illustration below.
It is reasonable therefore to assert that the photo was taken likely to celebrate the commencement of production at the new factory using their flagship "3 1/2 HP Air Cooled" motor.
ENJOY
George
The New Way Motor Company started production in a 100 ft shed in Michigan. Early production was blighted by fire but this among other things of course ensured the company moved with an eye to expansion.
WORKERS and PRODUCTION
It is obvious from the following photo and the New Way Motor Company Mutual Benefit Association that there was great respect for New Way workers both on the production line and also to ensure their care outside the factory workshop. The Benefit Association booklet makes a great read for a company early in the 20th century already mindful of it's social obligations. Click the link and have a read.
PHOTO ANALYSIS
Engine: Inspection of the photo reveals a Vertical Model "A" Type "C" engine holding center stage with apparent workers and staff of the New Way Motor Company.
Workers: The left side of the photos shows a group of well dressed men in ties, likely office staff or factory management with the remainder giving the appearance of engineering factory workers.
Location: It is obvious from inspection of the building that it has not been taken at the original factory facility but rather because of building construction, is at their New Factory Facility in the very early days, since the landscaping is very rudimentary and nothing like illustrations when the factory was serviced by rail and well landscaped like a prosperous factory facility.
Characteristics of the building in the photo greatly resemble the building construction of the factory c1910. indicating it was just after initial construction. See the illustration below.
It is reasonable therefore to assert that the photo was taken likely to celebrate the commencement of production at the new factory using their flagship "3 1/2 HP Air Cooled" motor.
ENJOY
George
